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Schottler Consulting Social and Market Research Knowledge Centre

Social and Market Research
Design, Sampling & Data Weighting 

Learn tips and approaches for social or market research design, sampling and weighting.

Design a measurement framework

Designing a measurement framework for 
social or market
research

Image by Adeolu Eletu

Designing social
or market research

surveys

Weightlifting

Data weighting - what it is and
why?

Designing a discussion guide

Designing a

discussion guide
for social or
market research

Image by Brad Neathery

Tools and tips for conducting online social or market research surveys

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Validated scales for social or
market research

Learn more
Using reseach literature in research design

Using research
literature to design social or market research

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Sampling - How many surveys do I need

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