Schottler Consulting Social and Market Research Knowledge Centre

Social and Market Research
Design, Sampling & Data Weighting 

Learn tips and approaches for social or market research design, sampling and weighting.

Design a measurement framework

Designing a measurement framework for 
social or market
research

Image by Adeolu Eletu

Designing social
or market research

surveys

Weightlifting

Data weighting - what it is and
why?

Designing a discussion guide

Designing a

discussion guide
for social or
market research

Image by Brad Neathery

Tools and tips for conducting online social or market research surveys

Validated scales for social or
market research

Using reseach literature in research design

Using research
literature to design social or market research

Image by chuttersnap

Sampling - How many surveys do I need

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